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Strategic Fund Development:
Building Profitable Relationships That Last (Second Edition)

Want to raise more money for your nonprofit?

         Then get ready to change the way you do your fund development.

         This groundbreaking book – now in its second edition – offers important insights, critical strategies, and useful tools to enhance your organization’s performance and raise more charitable contributions.

         Fund development is not just about fundraising techniques. The most effective fund development focuses on organizational development first and foremost. Joyaux challenges the fundraising profession to focus on organizational development rather than merely promoting fundraising technicians. (Reno: you could make an active link for organizational development to connect to the PDF file in Resources called “Choosing Your Road: Organizational Development Specialist…..)

         The book includes comprehensive chapters on organizational development, institutional strategic planning, cultivating relationships with donors, engaging volunteers, and creating a fund development plan.

         Joyaux incorporates the best thinking from experts like Peter Senge, John Gardner, Dee Hock, and Peter Drucker. The book features special sections on key management topics like systems thinking and learning organization theory.

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Also included:
Fund development job descriptions, tips on how to write better, worksheets to manage donor and prospect cultivation, development audit tool, sample fund development plans, sample strategic plans, organizational assessment surveys, customer satisfaction surveys, focus group questions, hundreds of hands-on tips and checklists that you can adapt and use for your organization.

You’ll learn:

  • How to design and facilitate an institution-wide strategic planning process that assures your organization’s relevance to the community, and determines vision and direction.
  • How to enhance your organization’s performance through shared values, participatory decision-making, board and staff dialogue, effective leadership, and well-managed change.
  • How to identify those who may be interested in your organization, cultivate the relationships, and enhance communications so these individuals and groups are ready to be asked – and asked for more.
  • How to turn volunteers into powerful fundraisers, and staff into effective leaders.
  • How to create a fund development plan that produces ownership and results.

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