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Strategic Fund Development:
Building Profitable Relationships That Last (Second Edition)

Table of Contents of the Books

Chapter 1: Positioning Your Organization To Survive – The Four Relationships That Are Critical to Effective and Productive Fund Development

  • Are you slowly going out of business?
  • Philanthropy builds communities
  • No more entitlement
  • How we fundraising today
  • What we can do now
  • Develop the four critical relationships

Chapter 2: The First Relationship – Within Your Organization: Creating the Infrastructure That Produces a Healthy Organization

  • Making your organization effective
  • Concept of a group
  • Shared values
  • The art of leadership
  • The learning organization
  • Ongoing conversation
  • Participatory decision-making
  • Well-managed change
  • A culture of philanthropy

Chapter 3: The Second Relationship – With Your Community: Ensuring Your Organization’s Relevance Through Strategic Planning

  • Making sure your organization is relevant to the community
  • What is strategic planning and how will it benefit your organization?
  • Planning components
  • Roles in the planning process
  • Carrying out your strategic planning process
  • Keeping the plan alive
  • Evaluating your strategic planning process
  • Challenges to strategic planning

Chapter 4: The Third Relationship – With Your Constituents: Developing Connections so Constituents Art Ready to be Asked

  • Your relations with constituents
  • It’s not what you’re selling that counts
  • Making the process work
  • The process of constituency development
  • Roles in the constituency development process
  • Getting to know your constituents
  • Communicating with your constituents
  • Cultivating relationships with your constituents
  • Your constituency development plan
  • Preparing to ask

Chapter 5: The Fourth Relationship – With Your Volunteers: Enabling Them to Take Meaningful Action on Behalf of Your Organization

  • Enabling your volunteers
  • Concept of enabling
  • Benefits of enabling
  • Enabling functions
  • Attitude, skills, and knowledge of an enabler
  • The challenge of enabling
  • Strengthening enabling

Chapter 6: Creating the Most Effective Fund Development Plan for Your Organization

  • The most effective fund development program
  • What is fund development planning and how will it benefit your organization?
  • Avoiding or compromising fund development planning
  • Planning for the future while you operate today
  • Your fund development planning process
  • Interfacing your fund development plan with the budgeting process
  • Roles in the fund development planning process

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