APRIL 2007
Seeking gifts? Don't take "no" for an answer. Tell corporate donors their giving is for their own good. Avoid the 10 horrid reasons for not getting gifts. Be prepared for media interviews. Angry donors. Better PowerPoint. Resource list. Simone's quotations and favorite books.Read Complete Newsletter
JANUARY 2007
Do you tailor your fundraising to your donors’ interests? Baby Boomer donors may be more apt to leave you their money than their parents are. Are you prepared for when the ‘Boom’ goes bust? Retired Boomers could soon be working for you! Soliciting donations online is no longer an option; it’s a necessity. Ignore gender stereotypes when soliciting donations online.
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WINTER 2005
Americans remain distrustful of charities. Confidence in charities
remains 10-15% lower today than it was in the summer of 2001 – before
the controversy surrounding disbursement of funds for victims of 9/11.
Only 11% of Americans think charitable organizations spend their money
wisely, even though most think charities do a good job helping people.
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SUMMER 2004
Special edition of the newsyletter: working for social justice:
This is a special edition of the newsyletter: I’m sharing some personal
thoughts with you. I hope you’ll take the time to read this and reflect.
And I promise, the next issue will be back to the old familiar format
and content. (P.S. You can find all the sources referenced in this issue
at the end. Also, visit my RESOURCES section for more about social
change philanthropy and social justice.)
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WINTER 2004
HIGHLIGHT: Here are some of the topics in this issue: Simone’s basic principles of fund development; Nonprofit employees evaluate their favorite fundraising software; Companies crave recognition when partnering with nonprofits; Targeting smaller donations; Good database management is good stewardship;Reaching out to older Americans and ethnic communities to recruit
volunteers; Help companies get rid of old computers; Gag office gossip.
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FALL 2003
HIGHLIGHT: Many urban charities look to the suburbs for donors. But some
inner-city residents may be more generous.
Black households, for example, give 25% more of their discretionary
income to charity than white families. In “The Commons: Our Mission if
We Choose to Accept It” by Roger Lohmann, writes “The commons is a set
of ideas and practices anchored deep in Anglo-American history, law, and
culture that offers a powerful way to explain the unique mission and
role of nonprofit
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SUMMER 2003
Timing and targeting are the keys to getting your news out to the
public. When contacting radio stations, fax your press release the
night before so it gets read on the early morning news-casts— before the
newspaper is delivered. In newspapers, lots
of hard news competes for space —except...
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SPRING
2003
Get to work finding volunteers. Employed Americans are more likely
to volunteer than those who do not work or are unemployed. More women
than men volunteer. And those ages 35 to 54 volunteer more than...
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FALL
2002
Follow these tips to the letter if you want to raise money by mail:
Send the right kind of letter: New prospects need an acquisition letter.
Don’t be afraid to write two, three, even four pages. New donors need to
learn about your group. Most won’t...
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SPRING
2002
Save good ideas for a rainy day. Not every idea can be acted on
immediately. Jot ideas down in an ‘opportunity register’ so you don’t
forget. Use a computer database or index cards to save ideas about
potential business concepts, new trends that affect your operations, and
barriers that prevent you from seizing opportunities. When circumstances
change, tap your ideas and seize...
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WINTER
2001
Don’t push the panic button over 9/11. In the immediate aftermath of
the terrorist attacks, donations to non disaster-related causes fell.
But 59% of Americans say they plan to give as much as they would have
before September 11. Americans have given more than $1 billion to causes
related to the terrorist attacks. But most donors say...
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SUMMER
2001
Baby Boomers are tuning in, turning out as volunteers. Boomers
(those born between 1946 and 1964) have financial security, careers,
families, leisure interests. But many feel segregated and insulated from
society. Volunteering gives Boomers a sense of social and community
involvement. It also gives...
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