Honest. Yes indeed. Most fundraising problems aren’t fundraising problems. In my experience, more than 50% of problems identified as fundraising problems are actually problems in other areas of operation.
For example: Your board members won’t help nurture relationships or ask for gifts. That’s not a fundraising problem. That’s a board recruitment, training and enabling (and thanking and releasing!) problem. And the problem affects fundraising.
Want to learn more about this? Read the monograph on my website. Make sure you can identify the problem and explain the problem to those who need to know. And make sure you can offer advice about how to solve the problem.
That’s what really great fundraisers do. Identify, explain, and help solve problems that are not fundraising problems – but affect fundraising. I call these fundraisers organizational development specialists.
Are you just a great fundraising technician? Or are you more? Are you an organizational development specialist, too? Chose your road.
