New and old encounters of mine
Check out research on women’s giving from the Women’s Philanthropy Institute. No surprise, women give differently than men. We know that. But wait till you read “Women Give 2012.” Very useful information for your fundraising program.
Sad faces, tough stories…the truth…. That’s what works with donors. Happy faces suggest you don’t need my money! Read Jeff Brooks, 07-25-11, “Sad faces make better fundraising.” Read Jeff’s 08-22-12 blog, “Don’t hide the rough stuff from your donors.”
Filed under: Resources / Research
Tagged: Donor Cultivation, Donor Loyalty, Donor-Centered, Fundraising Planning, Professional Development
A consultant specializing in fund development, strategic planning, and board development, Simone P. Joyaux works with all types and sizes of nonprofits, speaks at conferences worldwide, and teaches in the graduate program for philanthropy at Saint Mary’s University, MN. Her books, Keep Your Donors and Strategic Fund Development, are standards in the field.