Books

Complete Book of Model Fund-Raising Letters, Roland Kuniholm

Corporate and Foundation Fund Raising: A Complete Guide from the Inside, Eugene A. Scanlan PhD CFRE

Direct Marketing for Nonprofits: Essential Techniques for the New Era, Kay Partney Lautman CFRE

Hidden Gold: How Monthly Giving Will Build Donor Loyalty Boost Your Organization, Harvey McKinnon
Harvey is an expert in monthly giving. Read his stuff.

How to Write Successful Fundraising Letters, Mal Warwick
Mal Warwick is a true guru. Read his books!

Iceberg Philanthropy, Fraser Green, Beth McDonald & Jose Van Herpt
Great little book about bequests!

Membership Development: An Action Plan for Results, Patricia Rich, CFRE and Dana Hines

Planned Giving Essentials: A Step by Step Guide to Success, Richard D. Barrett and Molly E. Ware

Raising Thousands (if Not Tens of Thousands) of Dollars with Email, Madeline Stanionis

Successful Special Events: Planning Hosting and Evaluating, Barbara R. Levy ACFRE and Barbara H. Marion CFRE
Oh how I dislike special events. But do them we usually must. So this book helps.

Testing 1 2 3: Raise More Money with Direct Mail Tests, Mal Warwick

The Ask, Laura Fredricks
Pretty much every organization needs to do face-to-face personal solicitation. And Laura's books really give you the details.

Developing Major Gifts, Laura Fredricks
Another good book on face-to-face solicitation from Laura Fredricks.

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