March 14, 2011

In the 3rd edition of my book Strategic Fund Development: Building Profitable Relationships That Last, I talk about RISK or GAMBLE. The military makes the distinction and I learned about the distinction during the Gulf Oil Spill. In summary, you can back out of a risk. But a gamble, not so much.

And today, on NPR, they were talking about CONCERN versus ALARM. Concern is like the Three Mile Island nuclear problem. Alarm is like Chernobyl.

Let’s use these when doing institutional strategic planning. Let’s use these when doing short-term planning, too. What is a risk or a gamble? What is a concern or an alarm? We could use these in our conversations about possibilities. We could use these in our decision-making.

Risk versus gamble. Concern versus alarm.

About Simone Joyaux

A consultant specializing in fund development, strategic planning, and board development, Simone P. Joyaux works with all types and sizes of nonprofits, speaks at conferences worldwide, and teaches in the graduate program for philanthropy at Saint Mary’s University, MN. Her books, Keep Your Donors and Strategic Fund Development, are standards in the field.

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