Nonprofit Fundraising-Fund Development

August 28, 2017

Free 4-part workshop! Starts September 13.

I love this title! “Don’t Ask, Don’t Get”

We’re in the asking business, people!! The biggest reason anyone gives anything? Because they’re asked!

This workshop will help you fundraisers (and your board members and CEO and and…) be more comfortable and effective when they ask. This workshop will help you – the leader – help them do the asking.

How does this work?

  • 4 videos delivered directly to you over a week. Each video is only 30 minutes long. Long enough for you to learn. Short enough to squeeze the learning in over lunch or breakfast or after work or…
  • And live Q&A with Brian!

Who is doing this? ASKINGMATTERS.COM. What will you learn?

  • You’ll learn about asking styles (Did you know there are different styles? I learned helpful stuff when I read the book about asking styles.)
  • You’ll learn about the role of the asker. (That could be you or a board member or a donor who loves you and wants to help raise money!) 
  • You’ll learn about how to design and conduct the asking meeting.

Click here for more details.

Register now. Register yourself…your CEO…And maybe a board member or two! Just go for it. Ask. Ask better!

 

August 14, 2017

Online learning

August 7, 2017

What do you measure?

Ah measures. Or metrics.

How did you decide to measure what you measure? Do you measure the right stuff? Who decides what the right stuff is?

How about a REALLY GOOD CONVERSATION about what an organization should measure? Would these questions help you decide?

How many of these fundraising measures does your organization use?

Have you read Jim Collins’ little monograph called Good to Great and the Social Sectors? I love the way he talks about metrics in nonprofits. Use that with your boss and board!

 

August 3, 2017

Notes from my dorm room: Welcome Cohort 27

My annual July sojourn in Winona, Minnesota. At Saint Mary’s University. I LOVE LOVE teaching in the masters program for Philanthropy and Development.

Cohort 27. Can you imagine? This program is 27 years old. And I’ve been teaching since 2000, Cohort 9.

Some great stuff from Cohort 27.

  • We watched Brené Brown’s vulnerability video. If you haven’t watched it, do so! If you have, watch it again, as I do every year.
  • Brandon noted that when we’re leading change, remember the 7 emotional triggers: Anger. Fear. Greed. Guilt. Flattery. Exclusivity. Salvation. SMART! Those emotional triggers are useful for more than fundraising!
  • Geologist Jeff told us to check out KK.org. (Kevin Kelly) Some interesting stuff. For example: The Inevitable: Understanding the 12 Technological Forces that Will Shape out Future. And check his blogs.

P.S. Hey Cohort 27 members. Here are a few videos that we didn’t watch but I think you’ll find them cool and applicable to our first course together. How might you use some of this stuff back home? Go for it!!

First follower: Lessons from dancing guy

Empathy: Jeremy Rifkin

July 26, 2017

Notes from my dorm room: Farewell Cohort 25

One of the most meaningful experiences in my life…

Every year I go to Winona, Minnesota…on the Mississippi. There I join colleagues from around North America mostly (but sometimes from Africa and China and !!). I teach in the masters program in Philanthropy and Development at Saint Mary’s University.

And every year, I write a series of blogs called Notes From My Dorm Room. I’ve just returned from SMUMN and I have so much to tell you!!!

A testimonial – with a picture of Mrs. Frizzle – from Andrea, Cohort 25. Now sitting on my self with the megaphone and bell given to me by Cohort 25 last year.

“To our FEARLESS Leader, Ms. Frizzle” better known as Simone Joyaux. She somehow managed the chaos on our “Magical School Bus” ride. She calmed us, she challenged us, and most importantly, she taught us. Her lessons far extend the classroom. She challenged us to be better and do beter. She gave us permission to say “But WHY?” and that not only is it ok to stand up for others, it is expected.

 


 

 

July 17, 2017

Order or convincing

From Tom Ahern:

I (Tom) was attempting to teach the Domain Formula for lucrative print donor newsletters. And a fundraiser asked “How do I convince marcomms to shrink our existing newsletter from 8 pages to 4 pages?”

Tom’s response: “IN TRUTH – This is a work order, not a persuasion exercise.”

Yes. The knowledgeable fundraiser directs marcomms.

Too often, fundraisers are in the position of trying to “persuade” the boss or board or board member … or marketing/communications … to do the right thing.

YES! THE RIGHT THING! The thing based on research. Like scientific research! The thing that has demonstrated success over and over and over and over and over and over and over and over and over and ….

Sometimes these fundraisers are:

  • Scared and can’t risk losing their jobs. That’s understandable. Find another job where they respect you and your knowledge.
  • Don’t actually know the body of knowledge. Don’t follow research. Don’t embrace continuous learning. Shame on you. Learn the right stuff or go away and let true fundraisers push the right stuff.
  • Regularly explain to the boss, board, board members, and marc/com … and continually lose to these annoyingly silly (even dumb, perhaps) people who don’t listen to the research and body of knowledge you keep explaining. Why don’t they listen? Because they’re arrogant? Believe personal opinion trumps research and and … I don’t know. You probably don’t know either. But if you’ve tried and tried and tried and tried… Then find another job where you will receive the respect you deserve.

This is difficult work. I know. But don’t confuse your role. You are (should be) the expert. Explain. Then direct. Or find another job. You deserve so much better than this ignorant dynamic.

June 12, 2017

Amazing thank-you letter

Another amazing letter from Ashley, Executive Revolutionary from RIUDL.

Sounds real. Like Ashley actually wrote it.

Hand-written note at the top on the front page. Yes! It’s a 2-page thanks letter. Can you imagine?

Tells a story about Genesis, 11 years old when she arrived in Rhode Island USA.

Later in the letter, in bold: Your gift of $2,500 on 3/1/2017 is helping create more stories like this.

Next sentence: In a single year your generosity allowed us to go from reaching just over 100 to well over 1,000 students. No joke.

And check out this P.S. “This letter doubles as a tax receipt and a pick-me-up. Becuase of you, young people like Genesis are that much closer to becoming policy makers. And I have doubt they will wield that power to do amazing things. Thank you for setting them up for success. Onward and upward!”

WOW.

 

May 8, 2017

A thing from Tom Ahern

I really like Tom Ahern’s work…his donor-centered communications stuff. (And yes, I really like Tom Ahern personally.)

He has such a great newsletter.

But do you ever read his personal blog? Apart from his blogs about his gardens or barbecue or vacation trips or…. And he sometimes (more and more often) personally blogs about his life’s work (donor comms).

I think this “business blog re: donor comms” is spot on. And really lovely. Beautiful really. “The skeleton of a direct mail letter.”

Such very good points. Such a clear list of the architecture of the letter. So charming. And such beautiful writing on his part.

He’s such a beautiful writer. Did you know he has an MFA in creative writing from Brown University? And is a published poet and short story writer?

Do read his personal blog about that letter for your donor. Just follow the steps.

Thanks, Tom. Love, Simone (or Sim One as the t-shirt says).

May 3, 2017

Times they are a changing? Or not really. Just back and forth.

Tom, Doris and I are subscribers to the Gamm Theatre. Saw “The Nether” by Jennifer Haley… Science fiction — but maybe not so much; just too damn real.  So very very very linked to Sherry Turkle’s book Alone Together. Robots and the dark side of social media and the web and….

The Agitator alerted us all to “Your new fundraising word for the day,” ACTIGIVER. From Steve MacLaughlin, Blackbaud VP of Data and Analytics…”Giving in the age of outrage.”

The world is really fast these days. From slacktivist to activist to actigivers. But the fundamental human-ness isn’t different.

I am human, not an avatar. Engage my heart in whatever way I want to engage. I’m human. Behave accordingly.

Your NGO must be – at its core and in its activities – human. Watch out. The backlash has already started. Do you and your staff and your NGO recognize, acknowledge, understand, and do accordingly?

April 5, 2017

Cool training to help you raise more money

YOU’RE INVITED …

Changing your organization into a fundraising powerhouse through applied donor-centricity….

Join me (Simone), Tom Ahern, Guy Mallabone, and Bernard Ross as we wander around Canada the last week of September.

Focus on Donor Centricity, a fundamental and disruptive concept for many organizations, that requires placing the donor first long before they even become a donor, and all the way through their lifecycle.

Practical. Critical. And if you can shift the paradigm in your organization, you can raise
significantly more money.

  • September 25: Mississauga, Ontario
  • September 26: Toronto
  • September 27: Calgary
  • September 28: Edmonton
  • September 29, Vancouver

And if you can’t join us there in that place, there’s a webcast on September 26.

For more information, click on the title back up at the top. Or click here.

 

Simone Joyaux, ACFRE, Adv Dip, is an internationally recognized expert in fund development, board and organizational development, strategic planning, and management.

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