November 17, 2013

Check out Charles Green‘s The Trust Matters Blog. Read this wonderful book, The Trusted Advisor, co-authored by David H. Maister, Charles H. Green, and Robert M. Galford.

I really liked a few of the “Blog Picks o’ the Week” in The Trust Matters Blog. For example:

And I really liked Think Like a Buddhist, Sell Like a Rock Star. Read about these statements:

I hope lots of this sounds familiar. This is your nonprofit’s work…. Selling tickets to your performance. Selling enrollment to your school. Engaging your customers. And who are your customers? Your clients and your volunteers and your donors and…

Maybe you want to subscribe to Charles Green’s blog. For sure, you want to pay lots of attention to trust. Adrian Sargeant tells us that is one of the key drivers of donor loyalty.

About Simone Joyaux

A consultant specializing in fund development, strategic planning, and board development, Simone P. Joyaux works with all types and sizes of nonprofits, speaks at conferences worldwide, and teaches in the graduate program for philanthropy at Saint Mary’s University, MN. Her books, Keep Your Donors and Strategic Fund Development, are standards in the field.

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